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Dania Ewodage is my name. I am a Nigerian, married with children. A profession teacher with years of experience and certified by the C.I.E, I hold a BSc. and Masters degrees both in economics, and the U.K. Inst. of Marketing diploma. I am also a Consultant and Pastor.

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Dania Ewodage is my name. I am a Nigerian, married with children. A profession teacher with years of experience and certified by the C.I.E, I hold a BSc. and Masters degrees both in economics, and the U.K. Inst. of Marketing diploma. I am also a Consultant and Pastor.
Niche-Mass-marketing-Market Segmentation-IGCSE Business-Studies
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Niche-Mass-marketing-Market Segmentation-IGCSE Business-Studies

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**A complete lesson. ** * Niche-Mass-marketing-Market Segmentation, ‘ppt’ IGCSE BusinessStudies syllabus. *.Engage your students, relax, and simply guide them as they work and learn. Answers at the end. Lesson Objectives; At the end of the lesson, the students should be able to; Define niche marketing and mass marketing: • Benefits and limitations of both approaches to marketing How and why market segmentation is undertaken: • How markets can be segmented, e.g. according to age, socio-economic grouping, location, gender • Potential benefits of segmentation to business • Recommend and justify an appropriate method of segmentation in given circumstances
Marketing, competition and the customer Lesson Plan 'MS word doc.' IGCSE Business Studies
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Marketing, competition and the customer Lesson Plan 'MS word doc.' IGCSE Business Studies

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Lesson Plan Topic: Achieving quality production - ‘MS word doc.’ Lesson Objective: are shared with the students for awareness and expectation of lesson outcome. At the end of the lesson, the students will be able to; Explain the role of marketing. •• Identifying customer needs •• Satisfying customer needs. •• Maintaining customer loyalty •• Building customer relationships. Market changes. •• Why customer/consumer spending patterns may change. •• The importance of changing customer needs •• Why some markets have become more competitive •• How businesses can respond to changing spending patterns and increased competition. Concepts of niche marketing and mass marketing. •• Benefits and limitations of both approaches to marketing. How and why market segmentation is undertaken. •• What are the, e.g. according to age, socio-economic grouping, location, Gender •• Potential benefits of segmentation to business. •• Recommend and justify an appropriate method of segmentation in given circumstances NB: You can add your school name, and logo on top, you own name, date, and class year, term and week. Also, you can rejig it for more than a lesson by adjusting up the objectives, Plenary and lesson starter etc.
Globalisation, free trade, and protection, ppt IGCSE Economics
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Globalisation, free trade, and protection, ppt IGCSE Economics

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**A complete lesson. ** Globalisation, free trade, and protection ’ppt’ IGCSE Economics. With these resources, I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ ‘Questions with Answers.’ Lesson Objectives; At the end of the lesson, students should be able to Define globalization. Identify the role of multinational companies MNCs and the costs and benefits to their host and home countries. Identify and explain the benefits of free trade - the benefits for consumers, producers and the economy in a variety of countries. Methods of protection - tariffs, import quotas, subsidies and embargoes. Reasons for protection - Including infant industry, declining industry, strategic industry and avoidance of dumping. Consequences of protection - Effectiveness of protection and its impact on the home country and its trading partners. ‘Debate topic.’ ‘Class Activities’ with ‘Answers.’
Internal and External Communication 'ppt'  IGCSE Business Studies
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Internal and External Communication 'ppt' IGCSE Business Studies

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Internal and External Communication * ’ppt’ IGCSE Business Studies . I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Describe why effective communication is important and the methods used to achieve it: Effective communication and its importance to business Benefits and limitations of different communication methods including those based Recommend and justify which communication method to use in given circumstances Demonstrate an awareness of communication barriers: How communication barriers arise and problems of ineffective communication; how communication barriers can be reduced or remove ‘Class Activities’ with ‘Answers.’
Business Studies Mock Exam. Questions with Mark Schemes, Year 11 Paper 1  Nov.Dec., Term 1, 2017  18
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Business Studies Mock Exam. Questions with Mark Schemes, Year 11 Paper 1 Nov.Dec., Term 1, 2017 18

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Strategic questions and mark schemes package for Business Studies to help teachers prepare students for JGCSE grades A* - C. It is IGCSE syllabuses 2016 - 2018 based and useful especially for teachers who want a ready exam questions to orientate and instill confidence in their students for excellent IGCSE final exams performance. It provides questions for IGCSE papers 1 exams and save teachers valuable time used up in setting standard examination questions and mark schemes. It covers short case study questions over the syllabus range. Teachers should study some of these questions with students during the term and assist them to answer the questions correctly according to the IGCSE mark scheme provided but without letting them know that it is a part of their exam questions. In this way, he will develop the students' confidence ahead of time, preparing them for A* - C grades depending on their levels of ability.
Presentation and use of market research results 'ppt'  IGCSE Business Studies
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Presentation and use of market research results 'ppt' IGCSE Business Studies

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Complete Lesson. **Topic: ** Presentation and use of market research results ‘ppt’, ** IGCSE Business Studies syllabus. *.Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. Lesson Objectives; At the completion of the lesson, the students should be able to; Presentation and use of market research results: Analyse market research data shown in the form of graphs, charts and diagrams; draw simple conclusions from such data
Technology and the marketing mix. 'ppt' IGCSE Business Studies
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Technology and the marketing mix. 'ppt' IGCSE Business Studies

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Complete Lesson. Topic: Technology and the marketing mix. ’ppt’ IGCSE Business Studies. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Describe Technology and the marketing mix: • Define and explain the concept of e-commerce • Identify and explain the opportunities and threats of e-commerce to business and consumers • Describe the use of the internet and social networks for promotion. ‘Test Yourself Questions.’ ‘Debate topic’ and the Class Activities’ with ‘Answers.’
Production of goods and Services, Lean Production, Methods of Production ’ppt’ IGCSE Bus. Studies.
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Production of goods and Services, Lean Production, Methods of Production ’ppt’ IGCSE Bus. Studies.

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Complete Lesson. Topic: Production of goods and Services and Lean Production and Methods of Production ’ppt’ IGCSE Business Studies. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. *Engage your students, relax, and simply guide them as they work and learn to excel. ‘Class Activities.’ with Answers.’ Lesson Objectives; At the completion of the lesson, the students should be able to; Explain production: • Manage resources effectively to produce goods and services • Differentiate between production and productivity • Explain benefits of increasing efficiency and how to increase it, e.g. increasing productivity by automation and technology, improved labour Skills • Why businesses hold inventories • The concept of lean production: how to achieve it, e.g. just-in-time inventory control and Kaizen; benefits of lean production The main methods of production: • Features, benefits and limitations of job, batch and flow production • Recommend and justify an appropriate production method for a given situation How technology has changed production methods, e.g. using computers in design and manufacturing.
Growth of Business Methods and Problems of Growth Economics of Scale IGCSE Business Studies and Econ
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Growth of Business Methods and Problems of Growth Economics of Scale IGCSE Business Studies and Econ

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Complete Lesson. Growth of Business Methods and Problems of Growth Economics of Scale * ’ppt’ IGCSE Business Studies & Economics. I have consistently produced A*s, As, and Bs. You can replicate my results with my up-to-date notes, *Engage your students, relax, and simply guide them as they work and learn. Questions at the end. Answers provided. Engage your students, relax, and simply guide them as they work and learn to excel. 'Class Activities, with Answers. * Lesson Objective At the end of the lesson, Students should be able to: Why some businesses grow, and others remain small: • Why the owners of a business may want to expand the business • Different ways in which businesses can grow, e.g. internal/external • Problems linked to business growth and how these might be overcome • Why some businesses remain small. Why some (new or established) businesses fail: • Causes of business failure, e.g. lack of management skills, changes in the business environment, liquidity problems • Why new businesses are at a greater risk of failing. Economies of Scale. Do the Class Activities. Answers provided.
3.3.5 Technology and the marketing mix: Lesson Plan 2017 Week 9 BS 10, Term 1.
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3.3.5 Technology and the marketing mix: Lesson Plan 2017 Week 9 BS 10, Term 1.

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Exclusively for teachers. To be used together with the ‘Topics to be covered’ and the ‘Syllabus work scheme; previously uploaded on this TES platform. This Lesson plan covers IGCSE Syllabus 2017 – 2019: 3.3.5 Technology and the marketing mix. It will save teachers valuable time spent in preparing lesson plans. It can be modified according to your school or personal requirement seeing that it is editable. You can also add your school logo at the top left hand side or as you think fit.
The Marketing Mix [Price] 3.3,  3.3.2,  IGCSE Business Studies &  Economics.  Syllabus 2017 - 2019.
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The Marketing Mix [Price] 3.3, 3.3.2, IGCSE Business Studies & Economics. Syllabus 2017 - 2019.

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A whole lesson covering the units stated in the topic title. It is all you need to teach on this unit of The marketing mix [Price] IGCSE Business Studies & Economics. Syllabus 2017 - 2019. Good for both Teachers and Students’ note taking. Lesson Objectives: At the end of the lesson, students should be able to: 3.3 Define 3.3.2 Price: • Identify and explain the pricing methods: cost plus, competitive, penetration, skimming and promotional; their benefits and limitations • Recommend and justify an appropriate pricing method in given circumstances • Understand the significance of price elasticity: difference between price elastic demand and price inelastic demand; importance of the concept in pricing decisions (knowledge of the formula and calculations of PED will not be examined) Test Yourself Questions at the end.
Economic Cycles IGCSE Business Studies & Economics(Business or Growth Cycles)Getting better or get
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Economic Cycles IGCSE Business Studies & Economics (Business or Growth Cycles) Getting better or get

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A whole lesson covering the content of the syllabus for this topics. It is all you need to teach on this unit for Business Studies and Economics IGCSE syllabus 2017 - 2019. Good for both Teachers and Students’ note taking. Lesson Objectives: At the end of the lesson, students should be able to: 6.1 Define 6.1.1 Recession Identify and describe the main stages of the business cycle; growth, boom, recession, slump
Economics Work Sheet - 1, IGCSE Questions/Syllabus - base
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Economics Work Sheet - 1, IGCSE Questions/Syllabus - base

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A must have IGCSE questions based Economics Worksheet with questions and answers. It touches Economic growth and Economic Development, GDP per Capital, Current account balance of the Balance of Payments, Exports and Imports, Labour force, Inflation and deflation, Interest rates, and international competitiveness of a country’s products. Price elasticity of demand and Goals of firms. It will help to study and /or revise a relatively wide area of the syllabus in in a stretched lesson It is excellent for key stage 4, years 10 & 11 pupils. Teachers and parents can use it to build their children’s confidence in for higher grades in the examinations. You should use it for more than one lesson to get the best from it. Additional instruction some questions tells you how to administer some of the sub questions. Teacher can give summary instructions on the topics to kick start the students, who should also search their text for the responses required. This should help them to develop the skills that are being tested in the final exams. It is good for both Teachers and Students.
Fiscal policy; Taxes & Government Spending Lesson Plan IGCSE Economics and Bus Studies
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Fiscal policy; Taxes & Government Spending Lesson Plan IGCSE Economics and Bus Studies

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LESSON PLAN Topic: Fiscal - policyTaxes & Government Spending IGCSE - Economics & Business Studies - ‘MS word doc.’ Lesson Objective: are shared with the students for awareness and expectation of lesson outcome. At the end of the lesson, the students will be able to; Define the budget. Identify and explain reasons for government spending. reasons for taxation. Classification of taxes. Principles of taxation. Impact of taxation- definition of fiscal policy. Fiscal policy measures and the effects of fiscal policy on government macroeconomic aims. NB: You can add your school name, and logo on top, you own name, date, and class year, term and week. Also, you can rejig it for more than a lesson topic by editing the objectives, Plenary and lesson starter etc.
Market Research - Methods and Sampling. 'ppt'  IGCSE Business Studies
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Market Research - Methods and Sampling. 'ppt' IGCSE Business Studies

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Complete Lesson. **Topic: ** The role of market research and methods used ‘ppt’ IGCSE, ‘ppt’ ** IGCSE Business Studies syllabus. *.Engage your students, relax, and simply guide them as they work and learn. Class Activity. Questions and Answers. Lesson Objectives; At the completion of the lesson, the students should be able to; Describe Market-orientated businesses (uses of market research information to a business) • Primary research and secondary research (benefits and limitations of each) • Methods of primary research, e.g. postal questionnaire, online survey, interviews, focus groups • The need for sampling • Methods of secondary research, e.g. online, accessing government sources, paying for commercial market research reports • Factors influencing the accuracy of market research data.
Unit 3.4.3 Opportunities and Problems of Entering New Markets abroad IGCSE Business Studies
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Unit 3.4.3 Opportunities and Problems of Entering New Markets abroad IGCSE Business Studies

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A power point presentation on all you need to teach on ‘3.4.3 Opportunities and Problems of Entering New Markets abroad.’ IGCSE Business Studies syllabus 2017 - 2019. Lesson Objectives At the end of the lesson students should be able to: 3.4.3 The opportunities and problems of entering new markets abroad: • Growth potential of new markets in other countries • Problems of entering foreign markets, e.g. cultural differences and lack of knowledge • Benefits and limitations of methods to overcome such problems, e.g. joint ventures • Do the Short Responses Questions with Answers provided at the end of the presentation.
Partnership Business Lesson Plan  'MS word doc.'  IGCSE Business Studies and Economics
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Partnership Business Lesson Plan 'MS word doc.' IGCSE Business Studies and Economics

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Lesson Plan Topic: Partnership Business Lesson Plan ‘MS word doc.’ IGCSE Business Studies & Economics. Lesson Objective: are shared with the students for awareness and expectation of lesson outcome. At the end of the lesson, the students will be able to; Identify Partnership business organization and the main features of Partnership business organisation: •• Differentiate between unincorporated businesses and limited companies •• Explain the concepts of risk, ownership and limited liability •• Recommend and justify Partnership form of business organisation to owners/management in a given situation. NB: Add your school’s name, and logo on top, you own name, date, and class year, term and week, etc.
Lesson Plan IGCSE Business Studies Year 10 Week 4 b Term 1 (1.3.3 Business failure) , 2017- 2019 Syl
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Lesson Plan IGCSE Business Studies Year 10 Week 4 b Term 1 (1.3.3 Business failure) , 2017- 2019 Syl

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Lesson Plan. This lesson plan that can be used directly or adapted by any teacher to suite his or her school’s need. It can be used together with the Topics to be covered and the work scheme. LESSON OBJECTIVE: At the end of the lesson the students should be able to: 1.3.4 Why some (new or established) businesses fail: • Causes of business failure, e.g. lack of management skills, changes in the business environment • Why new businesses are at a greater risk of failing
Lesson Plan IGCSE Business Studies Year 10 Week 3 b Term 1 (1.3.2 Measuring business size) , 2017- 2
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Lesson Plan IGCSE Business Studies Year 10 Week 3 b Term 1 (1.3.2 Measuring business size) , 2017- 2

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Lesson Plan. This lesson plan that can be used directly or adapted by any teacher to suite his or her school’s need. It can be used together with the Topics to be covered and the work scheme. LESSON OBJECTIVE: At the end of the lesson the students should be able to: 1.3.2 The methods and problems of measuring business size: • Methods of measuring business size, e.g. number of people employed, value of output, capital employed (profit is not a method of measuring business size) • Limitations of methods of measuring business size
Lesson Plan IGCSE Business Studies Year 10 Week 5 c Term 1, (1.4.1 Private Limited Company) 2017- 20
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Lesson Plan IGCSE Business Studies Year 10 Week 5 c Term 1, (1.4.1 Private Limited Company) 2017- 20

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1.4.1 The main features of: • Private limited companies • Concepts of risk, ownership and limited liability • Recommend and justify Private limited companies as a suitable form of business organisation to owners/management in a given situation Lesson Plan. This lesson plan that can be used directly or adapted by any teacher to suite his or her school’s need. It can be used together with the Topics to be covered and the work scheme.